Lead generation and obtaining new customers are two of the most important things your business needs to do. LANDISOL makes the process of lead generation easy, to drive targeted traffic to your landing pages.
There are several channels you can use to drive traffic such as organic search, social media, and paid advertising.
You may be curious how we chose to focus on advertising instead of organic search engine optimization or social media marketing. There are many benefits of advertising but some of the most important ones are testability, in-depth reporting, and time to launch. This combination of attributes makes it one of the best ways to test ideas and reach your target audience.
LANDISOL going to focus on the fundamentals of running an advertising campaign and what you need to know to be successful. Future posts will be more isolated and focus on specific platforms such as Google AdWords and Facebook Advertising. We cover some of more channels of advertisements.